Twitter Requires Account Verification for TwitterDeck Access
Twitter Requires Account Verification for TwitterDeck Access
Twitter has made an important announcement regarding access to TwitterDeck.
Starting in 30 days, users will be required to verify their Twitter accounts in order to use TwitterDeck.
This new change aims to enhance security and user experience on the platform.
Porting Old TweetDeck Data to the New Version
As part of this update, Twitter assures users that all saved searches and workflows from the previous version of TweetDeck will be seamlessly transferred to the new one.
This means that users migrating to the updated version will have the option to import their existing columns and continue utilizing their preferred setup.
Advanced Features and Temporary Unavailability
TweetDeck offers a wide range of advanced features designed to enhance the Twitter experience.
These features include full composing functionality, video docking, spaces, and polls.
However, it is important to note that the team functionality is temporarily unavailable, and Twitter is working diligently to reinstate it soon.
30-Day Trial for Twitter Blue
In addition to the changes to TwitterDeck, Twitter is also introducing a trial period for its premium subscription service, Twitter Blue.
Users who wish to test the new TweetDeck before committing to a purchase can take advantage of a 30-day trial.
This allows users to explore the features and benefits of Twitter Blue before making a decision.
Global Rollout of the New TweetDeck
Twitter has been testing an updated version of TweetDeck for several years, and under new management, the app is now being rolled out globally.
The company made significant changes to prevent scraping and unauthorized data access, which affected the web app.
These changes ensure a more secure and efficient user experience.
TweetDeck's Importance for Content Monitoring
TweetDeck serves as a valuable tool for news organizations and businesses, allowing them to monitor content effectively.
With its enhanced features and capabilities, TweetDeck enables users to stay updated on relevant topics and engage with their audience.
The recent decision to require account verification aligns with Twitter's commitment to maintaining a high-quality user base.
Revenue Boost and Data Protection
Making TweetDeck a paid service provides Twitter with an additional revenue stream.
This move is aimed at addressing the challenges the platform has faced in retaining advertising revenue under the ownership of billionaire Elon Musk.
By implementing a paid model, Twitter can ensure a more sustainable financial future while also reinforcing data protection measures.
Elon Musk's Perspective on Limited Tweet Policy
Elon Musk, Twitter's CEO, previously implemented a limited tweet policy as a temporary measure to deter extreme data scraping and system manipulation.
He expressed frustration with artificial intelligence companies using scraped information from social media platforms for training their systems.
Musk emphasized that legal action would be taken against those who infringed upon Twitter's data, with potential court cases expected in the next two to three years.
Challenges and Legal Actions
To safeguard Twitter's content, Elon Musk's lawyer, Alex Spiro, has called on Microsoft's CEO Satya Nadella to audit the usage of Twitter's content within their company.
The claim suggests that Microsoft violated an agreement regarding the use of Twitter's data.
Furthermore, Twitter has initiated a step to charge users for accessing the company's application programming interface (API), which is widely used by third-party apps and researchers.
Twitter Blue and the Cost of Verification
The policy change requiring account verification for TwitterDeck usage has significant implications for Twitter's history.
It is expected to drive more users to opt for the Twitter Blue program, which offers account verification as a paid service.
The subscription cost for Twitter Blue is set at $11 per month in the US (for iOS and Android), £11 in the UK, and $19 in Australia.
This fee includes the coveted Blue checkmark, previously limited to politicians, journalists, and other prominent figures.
Adoption and Growth of Twitter Blue
Although Twitter Blue had initially attracted 150,000 subscribers during its launch week, this number represents a small fraction of the platform's global user base of nearly 400 million.
Recent analysis indicates that as of April 30, the number of paid users had decreased to approximately 68,000.
However, Twitter remains committed to refining and expanding its premium offerings, ensuring a valuable experience for its users.
In conclusion, Twitter's decision to require account verification for TwitterDeck access demonstrates the platform's commitment to enhancing security and providing a premium user experience.
The global rollout of the new TweetDeck, combined with the trial period for Twitter Blue, showcases Twitter's dedication to continuous improvement and innovation.
As the platform evolves, users can expect further updates and features that enhance their overall Twitter experience.
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